Agentforce grew 240%. Look at what is inside.

In short

Salesforce reports more than $1.5 billion in annual recurring revenue from Agentforce, up 240% in a year. But the number now also includes Slackbot and Headless 360, and the release does not say how many customers are in production. For anyone deciding, a different number matters: the one their own pilot was meant to move.

On 26 August Salesforce reported its quarterly results. The Agentforce figure:

Just below sits the note: from this quarter the number also includes Slackbot and Headless 360. The growth is real. How much of it is agent adoption and how much is a wider scope, the release does not say. And the number that would say the most is missing: how many customers have an agent in production, and how many are still in pilot.

Revenue says someone bought it. It does not say anyone uses it.

In 2024 I said Agentforce would generate a lot of early excitement and burn out quickly for many, because customers and consultancies were not ready. Today I would not say it has burned out. The risk I see is different: that it stops at the pilot.

Why pilots stay pilots

Almost never because of the technology: an agent gets configured in days. The projects that leave the pilot had three things before they started.

Without the first, the pilot cannot prove anything. Without the second, it cannot even fail. And a pilot that can neither succeed nor fail stays a pilot forever.

A pilot without a number decided up front is not an experiment. It is a demo with a bill.

What I would do on Monday

I would take every open Agentforce pilot and ask one question: which number, if it moves, takes us to production? If nobody knows, the pilot is not stuck because of Agentforce.

How I decide what is worth doing.

In your company, how many AI pilots have a written criterion for stopping?

Sources